The business of Handmade Beauty has grown
exponentially in the past ten years. I have
personally observed and been an integral part
of enormous growth and innovation as the
industry has become more well-known, and even
mainstream.
As an instructor in the arts of
cold-process soap-making and toiletry-making,
it is amazing to talk with student after
student about their newfound knowledge of
creating handmade beauty products and their
desire to start a business. The range runs the
gamut from selling a few weeks annually during
the pre-holiday craft fair season to starting
a full-time business with a very sophisticated
long-term business plan. I am always amazed at
the passion this craft elicits and the endless
possibilities, variations, and directions in
which such a business could go!
I know. From personal experience, I know it
very well.
What I like to share in my consultations is
that anything is possible. With enough
commitment, endurance, a well-thought plan,
and enough cash to carry you through until you
are generating the income sufficient to get by
and thrive, it can be done.
That said, in my experience, from the
moment you decide you are serious about being
in business, it is imperative to adopt a
mindset of maximizing your time and energy.
One way of doing that is to hire a
professional Virtual Assistant, also known as
a “VA.”
Depending on the experience and expertise
of your VA, s/he caters to your
administrative, technical, creative, and
financial needs. Delegating these
time-consuming tasks to the capable hands of
your VA frees you to focus on what’s most
important: growing your business and
generating revenue!
A virtual assistant is your partner in
business. Aside from you, they care as much
about the success of your business as anyone!
They are equipped with the most updated
equipment and systems. They are savvy and
industrious when it comes to finding
innovative ways to implement new programs or
introduce new products. As you mature in
business, it is not uncommon to depend heavily
on the services of a VA for the superior
behind-the-scenes contribution they make to
your success.
Partnering with a professional Virtual
Assistant will:
1. Increase your revenue.
2. Increase your productivity.
3. Save you money.
4. Save you time.
5. Save you frustration.
How does that sound? The handmade beauty
business of your dreams awaits!
by Charlon Bobo, Muse works™ © 2005
You have permission to freely distribute
this article provided all the text contained
herein remains intact.
ABOUT THE AUTHOR
Charlon Bobo is the Founder and Creative
Director of Muse works™, a dynamic
trend-setting Virtual Assistant enterprise in
Southern California that caters to the niche
needs of entrepreneurs in the handmade beauty
industry. For more information, visit Muse
works™ and Muse
works™ Blog. Feel free to contact us at
805.405.4944 or info@museworks.org.
